Sport Social Podcast Network

Sport Social Podcast Network partners with Wake Word

Written by Marley Anderson | 20-Jan-2025 17:10:40

Sport Social, Europe's largest sport podcast network, and Wake Word, one of Germany's leading podcast studios, are working together to enter the German market to bring a unique opportunity to Rights-Holders looking to capitalise on a blossoming space in the market.

Here at Sport Social, we already work with a number of Rights-Holders in the UK, including eight Premier League football clubs, and the latest partnership looks to help us expand our success across Europe.

"This is such an exciting time for the German podcast market. Sports podcasting is growing rapidly, and there is a clear, dedicated fanbase of passionate listeners. That’s a powerful audience for rights holders to tap into and engage with. Our track record in the UK as the official production partner for 7 Premier League teams and numerous sporting bodies has shown we have a strong track record of delivering great content, audiences and revenue. Together with Wake Word, we’ll be able to delve into this market and expand our reach, supporting another fast-growing international sports podcasting space"

Ruth Fitzsimons, Head of International at Sport Social Podcast Network

"We are very happy to announce our partnership with Sport Social. Together we are able to offer German soccer clubs an opportunity that has been successfully tested with the big clubs in the Premier League: To grow the reach of their brand and develop a new revenue stream"

Ruben Schulze-Fröhlich, Managing Director of Wake Word