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When it comes to creating a successful football podcast, understanding which types of guests resonate with audiences is just as crucial as selecting the right hosts or format.

Remember when clubs thought social media was just a passing fad? Or when YouTube was just for fan-made highlight reels? Fast forward to today, and those platforms are now essential parts of any media...

With over four million podcasts competing for audience attention across Apple, Spotify and many other platforms, getting your show heard remains as challenging as always.

I couldn’t put a number on the number of bands I’ve discovered via playing FIFA on the PlayStation.

Close your eyes and you can probably easily imagine what you think the average sport podcast listener looks like.

A new study compiled by SiriusXM Media, GroupM and Edison Research has highlighted some key statistics which reflect the power of podcasting. Our Director of Sport Jim Salveson takes a look at what...

You wouldn’t ask your Head Physio to cook the pies on a match day, so why do many professional sports bodies ask their media teams to create content that is outside of their core competencies?

Podcasting has traditionally been described as an “emerging media”. But, with a marketplace showing 23% year-on-year growth* (and worth an estimated value of £84million in the UK alone in 2023) it’s...

To use an appropriate sporting analogy, when it comes to advertising, sports podcasts are punching well above their weight.

Like many podcast listeners, I received an email this week to tell me that Google Podcasts was about to breathe its last breath.

Global soccer brand FootballCo have launched a brand new football businss podcast on the Sport Social Podcast Network.

Belle Vue in Manchester will be the first sporting venue in the CIty to welcome back fans later today as the Aces face Sheffield Tigers.